Happy Earth Day! Click the link in our bio for five ways CRE owners can reduce CO2 (and increase NOI) 🌿 Buildings account for 40% of overall emissions. It’s important we commit to sustainable new strategies in how we operate and redevelop our assets. 🌎 #futureofretail#prcp
📸 For the customers, Instagrammable moments create surprise and delight moments every visit and encourage longer stays.
🔊 For our marketing teams, Instagram moments become a source of user-generated content (UGC) that can be reshared on social media, spotlighting the community, and inspiring more engagement.
🪄 For leasing, these photo worthy walls often pop-up to disquise temporary vacancies.
We're loving the neon and elevated installations from the #Broadway team!
Introducing our latest project: The Broadway Wall! If you're looking for a place to take ‘gram-worthy pictures on Long Island, Broadway has you covered 😉
One PRCP sustainability goal includes pursuing Green Building Certifications where applicable, including LEED certification wherever possible.
@ShopPaseoNuevo achieved that LEED certification!
💡 Light pollution reduction
🌵 Water efficient landscaping
💸 Sustainable purchasing
🔋 Alternative commuting transportation
🌻 (To name a few!)
Happy Earth Month! 🌏 Sustainability is a fundamental operating principle of @pacificretail as we believe it brings long-term value to the centers we operate and the communities that those centers reside.
At #PRCPcenters, we are implementing
🪴cost-saving operational initiatives
🌱environmentally sustainable infrastructure
We’ll be sharing more all April about ways CRE owners can reduce greenhouse gas emissions and increase NOI. Click the link in our bio for all the info!
"We believe it is important to support artists and the arts in our communities. By using creativity to encourage interaction with art, while inspiring charitable giving at the same time, we have the opportunity to create positive change by bringing people together for something bigger than themselves," says @najlakayyem, Senior Vice President of Marketing for PRCP.
🦋 @Belden_village butterfly painted by @makikisart for @bipolarbutterflyproject. 🦋 #PRCPcenters are also home to butterflies painted in partnership with @butterflybtc ✨
Kidz Clubs are an important program at many #PRCPcenters. It's an opportunity for families and communities to #cometogether. 💻 While we all continue to adapt to keep this communities safe, our properties are continuing to serve their Kidz Club members with hands on virtual events! 🌻 @ShopMontebello - located just outside LA - partners with local organizations every month over @zoom. 🌸
Our marketing and local leasing teams have been featuring their tenants all month! From women owners, female entrepreneurs, and fun fierce teams, #PRCPcenters are spotlighting the women running this industry. #womenshistorymonth
"In a post-pandemic retail era, purpose will be the new positioning." – @retailprophet Doug Stephens during the 2021 #PRCP National Conference as our keynote speaker. ⚡️ What do you think? What does this mean for leasing? For marketing? For redevelopments? Let us know your thoughts below! #futureofretail
OPEN CALL FOR LOCAL ARTISTS! 📍 If you know any talented artists in the greater Chicago area, Great Lakes region, or general Midwest, #PRCP @yorktowncenter is looking for artists! 🎨 TAG someone you know!
“Can you picture your art at 2,400 square feet?
We're looking for local artists to lead an all-expenses-paid, 2,400 square-foot mural project at Yorktown Center's main entrance! 🎉
#Art plays an important role at #YorktownCenter. It inspires, delights and brings the community together. Which is why for our newest (& largest to date!) mural project will reflect the spirit of Chicagoland and celebrate #ComingTogether at Yorktown Center ❤️
The selected artist will join the ranks of @kelseymontagueart, creator of the famed #WhatLiftsYou Wings mural in Nashville, TN, and Chicago artist @mollyz.art, whose beautiful works of art are painted into Yorktown Center's history.
Submissions opened last week. FOR DETAILS AND TO APPLY, visit the @yorktowncenter link in bio and and select "Call For Artists 2021"
We can't wait to see your designs! 😍
Not an artist but know someone who is?
⬇️Tag them in the comments below! ⬇️”
#MuralMonday 🎨 @pacificretail is dedicated to engaging the public through one-of-a-kind, community responsive exhibitions, artist commissions, and educational programs across our portfolio. Tailored to the personality of each property, our creative team works in tandem with visual media artists to ensure each project maintains creative integrity while elevating each center’s unique design and honoring community through accessible touchpoints and cultural vibrancy.
From 20,000 square foot mural projects to custom light work installations to interactive AR/VR experiences, the #PRCP team provides comprehensive project management, fundraising, and marketing to deliver art experiences that innovate new experiences in the retail environment.
Why do we invest in local artists? For moments like this! @maleasworlddd in front of the @broadwaycommons mural painted by @mariesaintcyr_art!
Art is a core value of our placemaking strategies. Visit our website site for more murals at our properties. #PRCPcreates
The demand for outdoor dining is here to stay ☀️ Looking forward to seeing more tenants expand their outdoor footprint as snow in our northern and eastern regions begins to melt. For now, celebrating the tenant support at @shopmontebello as @bjsrestaurants opens expanded #outdoordining! 🙌🏼 #commercialrealestate#cre#shoppingcenters#retailnews
Happy #InternationalWomensDay! ☀️ PRCP centers are celebrating and spotlighting women in their communities. Tap into our story for a glimpse at today’s panel discussions, retailer spotlights, pop-up shops, blog launches, chalk walks, and MORE ✨👏🏽✨
And that’s a wrap on the PRCP 2021 National Conference! 🎉 Watch the highlights in our highlights. Thank you to our keynote presenters, @retailprophet Doug Stephens and @insperity diversity & inclusion consultant Rodney Sutterwhite. Thank you to the event planning committee who produced a productive and engaging virtual conference. And THANK YOU to every one of our team members for being a leader of your community and a voice in our vision. Cheers to implementing ideas and achieving goals in 2021! ✨ #InItTogether#WeArePRCP#futureofretail
Knowledge bombs 💣 Yesterday we heard from @pacificretail executives, keynote speaker @retailprophet Doug Stephens, AND the assets in the room - all our center teams!
☀️ TODAY is day 2 of our #nationalconference!
• Portfolio-wide welcome call, hearing from a few GMs answering the question: “If you were the owner at [your property], what would you do?”
• KEYNOTE: “Diversity & Inclusion is Everyone’s Responsibility.”
• Department Breakouts for networking and learning!
It all starts today! @pacificretail teams from all departments are coming together for our 2021 national conference and will be joined this afternoon by @retailprophet Doug Stephens. Today’s keynote: The Future of Retail in a Post-Pandemic World 🔮
Follow along in our story for a behind-the-scenes look at #PRCP company culture and a whole lot of knowledge sharing. #WeArePRCP
Flashback Friday! 🎉 Throwing it back to our annual reunions with PRCP teams. Tap for more photos and videos in our story!! #WeArePRCP
📆 Next week is our 2021 National Conference. It will be hosted all online in a brand new website with presentations, breakouts, games, and more. We are all so ready to #cometogether for 3 days of virtual learning and socializing.
How many days until summer? Asking for a friend. ☀️ @shopnorthparkms @yorktowncenter @coloniecenter @broadwaycommons @shopgalleriawp we are riding out this winter weather with you! #InItTogether ❄️ #PRCPcenters#winterstorm2021
Better Together 💯 NEXT WEEK we’ll be coming together with all @pacificretail teams for our annual National Conference! And while we wish we could steal these #selfiewall ideas from @broadwaycommons and @shoppaseonuevo, this year we’ll be connecting virtually.
The #PRCP planning committee has produced a brand new website and 🔥 3-day lineup!
🎙 Keynote speakers
📚 Resource library
🕹 Custom games
💰 Employee sweepstakes
📸 New employee directory
💻 Join us NEXT WEEK to learn about the latest trends and research on the future of malls, what consumers want, and how data and tech play a role in consumer engagement. @cushwake has partnered with real estate owners and developers, including @pacificretail Managing Principal Steve Plenge, to discuss reimagining, redeveloping, and repositioning traditional shopping centers and lifestyle centers.
Next 👏🏽 Level 👏🏽 Tenant 👏🏽 Support 👏🏽 Our teams are INVESTED in the success of local and national tenants at our assets! ✨ Especially when those tenants can supply this #superbowl2021 half time look from @theweeknd.
And marketing (now more than ever) starts by serving an online community of customers with valuable, timely content.
📣 Shout out to the marketing team, Laura and Christy, at @shopnorthparkms for creating another topical, tenant-focused video! 🙌🏿 Just one example of why @pacificretail believes in DECENTRALIZED strategies that put the TRUST with the local teams to DELIVER what’s best for their center. #prcp#prcpcenters#commercialrealestate#shoplocal