Pacific Retail Capital PartnersPacific Retail Capital Partners
Pacific Retail Capital PartnersPacific Retail Capital Partners

Aaron De La Cruz

Aaron De La Cruz is based in San Francisco, CA. His work, though minimal and direct at first, tends to overcome barriers of separation and freely steps in and out of the realms of painting and design.
“De La Cruz filled the blank Eastridge Center walls in a way no one else could, with a hand-painted black and white design utilizing scissor lifts and brushes,” explained Barr.



Kelsey Montague

Kelsey Montague is one of very few artists who are exploring how illustration, public art, interactive art and social media intersect. She believes that art should not be separated from the human experience, but instead, the human experience should have a hand in creating the art itself.



Brendan Monroe

Brendan Monroe was born in Santa Barbara and studied at Art Center in Pasadena. A sculptor and painter, Brendan’s work is available in California, at Galerie L.J. in Paris, and has been exhibited in Asia, Europe and North America. Brendan used brushes for his piece at Eastridge Center to create something very distinct, black and white, with an almost techy feel.



Lila Gemellos

Lila Gemellos has been painting across the Silicon Valley for several years and has been an artist since age five. She brings her strong San Jose roots and passion to her artwork through her visual narratives. Gemmellos utilized paint sprayers and spray paint cans to transform two sections of exterior wall and share a colorful story.


CYRCLE is a two-man collective made up of, American artists David Leavitt (Davey Detail) and David Torres (Rabi), born out of Los Angeles, California in 2010. Their artwork focuses on life, duality, and the human condition combined with the aesthetic consideration of form, typeface, color, and balance which is what creates their “signature” style. Their works can be seen all over the world and are in public and private collections.


Always keen to push the boundaries of innovation, INSA has gained a huge following for his work globally, which he continues to expand through experiments with social and digital media. An important facet of INSA’s practice is ‘GIF-ITI’, a term the artist coined when he began to create the first ever GIF animations of graffiti work; a labour-intensive process requiring the artist to repaint an entire wall by hand several times. Playing with the idea of creating art to be viewed in the hyperreal domain, ‘GIF-ITI’ comes to life via an elaborate physical process involving numerous layers of painting and meticulous planning. Starting where most artwork ends, the ‘GIF-ITI’ process entails photographing each layer the artist paints by hand. These images are then uploaded and overlaid to create the final piece: a looping GIF file which is released to global audiences online and available to the public in real-time when viewing one of his interactive walls in-person via the GIF-ITI App. Internationally acclaimed, GIF-ITI projects offer “slices of infinite unreality,” creating ideal cutting-edge art experience for the selfie and tumblr generation.